Legal
Privacy Policy
Last updated: April 17, 2026
Who we are
Winberg Studios is a sole proprietorship (enskild firma) registered in Sweden, operated by Robin Winberg. This policy explains how we collect, use, and protect your personal data when you visit winbergstudios.com or purchase our products.
Contact: winbergstudios@gmail.com
Website: winbergstudios.com
What data we collect
When you visit our website
We use Google Analytics to understand how visitors use our site. This collects:
- Pages visited, time spent, and general navigation behavior
- Device type, browser, and screen resolution
- Approximate geographic location (country/region level)
- Referral source (how you found us)
Google Analytics uses cookies to collect this data. No personally identifiable information is collected through analytics. We use Google Analytics 4, which does not store IP addresses.
When you purchase a product
Our digital products are sold through third-party platforms (Etsy and Gumroad). When you make a purchase, the platform — not Winberg Studios — processes your payment and collects your billing information. We receive:
- Your name and email address
- What you purchased and when
- Your country (for tax purposes)
We do not collect or store credit card numbers, bank details, or other payment information. That is handled entirely by Etsy and Gumroad under their respective privacy policies.
When you subscribe to our newsletter
If you sign up for our email list, we collect:
- Your email address
- Your first name (if provided)
You can unsubscribe at any time using the link at the bottom of every email.
How we use your data
We use the data we collect to:
- Deliver your purchased digital products
- Send order confirmations and product updates
- Send marketing emails (only if you opted in)
- Understand how our website is used so we can improve it
- Comply with Swedish tax and accounting requirements
We do not sell, rent, or share your personal data with third parties for their marketing purposes.
Third-party services
We use the following services that may process your data:
| Service | Purpose | Their Privacy Policy |
|---|---|---|
| Etsy | Product sales & payments | etsy.com/legal/privacy |
| Gumroad | Product sales & payments | gumroad.com/privacy |
| Google Analytics | Website analytics | policies.google.com/privacy |
| Email provider | Newsletter delivery | Linked in emails |
Cookies
Our website uses cookies for:
- Analytics cookies (Google Analytics) — to measure site usage. These are placed only with your consent.
- Essential cookies — required for the website to function (e.g., preferences). These do not require consent.
You can manage your cookie preferences through your browser settings. Disabling analytics cookies will not affect your ability to use the website or make purchases.
Your rights under GDPR
As an EU/EEA resident, you have the right to:
- Access — request a copy of the personal data we hold about you
- Correction — ask us to correct inaccurate data
- Deletion — ask us to delete your personal data
- Restriction — ask us to limit how we use your data
- Portability — receive your data in a machine-readable format
- Objection — object to our processing of your data
- Withdraw consent — withdraw consent at any time (e.g., unsubscribe from emails)
To exercise any of these rights, email us at winbergstudios@gmail.com. We will respond within 30 days.
You also have the right to lodge a complaint with the Swedish Authority for Privacy Protection (IMY) at imy.se.
Data retention
- Purchase records: Kept for 7 years as required by Swedish accounting law (Bokföringslagen).
- Email subscribers: Kept until you unsubscribe.
- Analytics data: Retained for 14 months (Google Analytics default).
Data security
We use reasonable measures to protect your data, including secure connections (HTTPS), strong passwords, and limited access. However, no method of transmission over the internet is 100% secure.
Children
Our products and services are not directed at children under 16. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us and we will delete it.
Changes to this policy
We may update this policy from time to time. The "Last updated" date at the top will reflect any changes. Continued use of our website after changes constitutes acceptance of the updated policy.
Contact
For any questions about this privacy policy or your personal data:
Robin Winberg / Winberg Studios
Email: winbergstudios@gmail.com
Website: winbergstudios.com